Course Overview
The BSc (Hons) in Digital Marketing at Victoria College of Arts and Design combines creativity with digital skills to prepare you for a fast-moving career. You’ll learn how to build demand, connect with customers, and use data-driven strategies to grow brands in a global, tech-driven marketplace. Blending marketing know-how with digital technologies, the course equips you to become an innovative, ethically minded marketer.
Curriculum
This foundation year serves as a preliminary phase within the four-year BSc (Hons) Digital Marketing program.
You will be introduced to the foundational principles of academic practice, enhancing your communication, critical thinking, and research skills.
Entry Requirements
Standard Academic Route
48 UCAS tariff points (or above) or 60 Credit Ofqual qualification at Level 3
• For international qualifications, ECCTIS (formally NARIC) will be used to establish equivalence to their comparable level in the UK.
Non-standard Academic Route
•For applicants aged 21 and above, who may not meet the standard entry requirements, could be considered for admissions if they possess at least 2 years of relevant work experience in the UK. This experience should showcase transferable skills and knowledge necessary for entry onto the course.
•For applicants under age 21, they cannot apply through the non-standard route. They can only apply through the standard route with a Level 3 qualification.
To meet the demanding academic content of a UK degree, all applicants are required to demonstrate English proficiency above the B2 level of the Common European Framework (CEFR).
A wide range of academic English qualifications and English tests are accepted as evidence of applicant’s English language ability, which include:
•GCSE English Language grade 4/C or above
•IELTS 5.5 overall
•Level 2 Functional Skills Qualification in English
•ESL Internal English Assessment
Progression Opportunities
The course is uniquely tailored for students wishing to pursue a career in:
Marketing Executive
Advertising Planner
Social Media Manager
Public Relations Officer
Events Manager
Digital Marketing Manager
Account Manager
SEO Specialist.